Comments on: Excel for Divas: oh, c’mon http://sarahtrachtenberg.com/excel-for-divas-oh-cmon/ Personal stories of Atheists Mon, 11 Mar 2013 03:50:03 +0000 hourly 1 http://wordpress.org/?v=3.5.1 By: Chris http://sarahtrachtenberg.com/excel-for-divas-oh-cmon/#comment-1364 Chris Thu, 29 Mar 2012 00:01:34 +0000 http://sarahtrachtenberg.com/?p=686#comment-1364 Reading the description, I was puzzled. It seemed like a farce, appealing to the “girly side” of people when using Excel.

I am a man. I use Excel in my workplace all the time. Women in my workplace also use Excel all the time. And the last thing that goes through any of our minds is how “fashionable” anything is in this utilitarian software application. It’s WORK, for Chrissake!

However, when I saw the Search Engine Optimization (SEO) talent of the author, everything started to make sense. This is nothing more than a creative way to channel key demographics (via keyword searching) into a market to buy otherwise non-themed products. There might not be an “Excel for Cool Blacks,” but I’ll wager the author has staged a plethora of similar gimmicks.

]]>